With sunny skies, entertainment, and plenty of places to wine and dine, Los Angeles has continued to uphold its reputation as being one of the top travel destinations in the world. The market for new hotel options is booming alongside the fast-growing demand for places to stay in the city. A mix of both established veterans and up-and-coming brands have set their sights on LA hoping to capitalize on all that the West Coast locale has to offer.
Taking over the historic Commercial Exchange building in Downtown LA, Sydell Group’s 226-room Freehand features both hotel and hostel options with trendy design and furnishings. The rooftop deck will be home to Broken Shaker, a hand-crafted cocktail bar concept that earned the achievement of being a James Beard Award semifinalist for their Miami Beach location.
Dream Hotel Group is bringing a new brand to Hollywood with the 182-room Dream Hotel. Partnering with TAO Group for Food & Beverage and Debut Hotel Group for management, the new project will have a strong presence in the nightlife scene with a restaurant, rooftop lounge, and lobby bar for convenient entertainment. New York’s Rockwell Group will contribute mid-century modern décor for sophistication and style.
Nobu Ryokan Malibu
Known for his world-renown venue Nobu, Chef Nobu Matsuhisa is expanding his brand to include a “ryokan,” or traditional Japanese inn. The highly-anticipated, beachfront lodging will feature 11 suites and five bungalows overlooking the waves of the Pacific Ocean. With limited accommodations, the venture will undoubtedly be one of the most exclusive stays in Malibu, opening alongside the Chef’s new sushi spot in the spring.
Intercontinental Los Angeles Downtown
Once open, the Wilshire Grand Center will house the new InterContinental Los Angeles Downtown, altogether beating out OUE Skyspace LA to become the tallest U.S. building west of the Mississippi River. This 900-room, 73 story monolith will feature breathtaking views of the cityscape with a “sky lobby” for guests to congregate on the 70th floor. Korean Air and Hanjin Group have collaborated to create the hotel, office and retail space that will make its mark on Downtown LA.
The James West Hollywood-Sunset
James Hotels, Denihan Hospitality Group’s luxury brand, will be contributing to WeHo’s hospitality options with their 286-room hotel slated for the corner of Sunset and La Cienega. Boasting panoramic views of the Hollywood Hills, the location will also feature a rooftop bar, meeting space, and two restaurants—one of which will be an Italian concept operated by Los Angeles veterans SBE.
Waldorf Astoria Beverly Hills
Beverly Hills will become even more luxurious with the Waldorf Astoria brand opening their first hotel in the LA area. The design will feature streamline moderne architecture to unite modern sophistication with classic Hollywood nostalgia. Seated next to the Beverly Hilton, the property will have 170 rooms on 12 floors, along with fine dining by Michelin-star chef Jean-Georges Vongerichten in their lounge, cocktail bar, and rooftop.
Already a hot spot in New York, the Los Angeles Nomad Hotel will be taking over the 1923 Giannini Place bank building in Downtown LA. Formerly a Bank of America headquarters, Sydell Group’s plans to revive the historic building to highlight the staunch exterior with an extravagant interior. The 12 stories will house 250 stylish rooms and a rooftop pool with landscape views of the city.
Cambria El Segundo
For those looking for a place to stay near bustling LAX, Cambria El Segundo is one of Choice Hotels’ newest projects to reach the city. The 152-room, upscale lodging will be accompanied by a restaurant called Social Circle, along with all the amenities needed for stylish, modern travelling. The central location places the hotel near various shopping centers, business parks and also a METRO station.
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